W&N Refreshed Paper ranges have the same high quality, but it’s now much easier for the consumer to shop and navigate the range. We have also added product education inside each pack to increase consumer understanding and encourage multi-purchase. New packaging contains beautiful, contemporary designs that are a work of art in themselves. The new design is intended to help shoppers navigate the papers more easily due to the use of imagery and colour coding that clearly differentiates them and suggests usage for each paper type.
W&N Paper comes in three main categories:
- Fine Art Paper – Professional Watercolour, Watercolour, Acrylic, Oil, Mixed Media and Tear-Off Palette.
- Sketching & Drawing Paper – Sketching, Sketchbooks, Drawing, Pastel
- Graphic Art – Marker Heavyweight, Marker, Bristol, Notebooks, Tracing
PLEASE NOTE: All products have new Product and Bar codes.
Images showing packaging before and after, product in use shots and lifestyle imagery of new paper are available on The Bank under the main tag: #WN PAPER.
To easily find specific category, following tags has been made:
Fine Art:
- #WN PAPER PWC
- #WN PAPER WC
- #WN PAPER ACRYLIC
- #WN PAPER OIL
- #WN PAPER OIL ACRYLIC
- #WN PAPER MIXED MEDIA
- #WN PAPER TEAR-OFF
Sketching & Drawing Paper:
Graphic Art:
